Marriage Boot Camp producer Thinkfactory Media has elevated Adam Freeman to president of creative, in addition to bolstering its development and casting teams.

Freeman joined Thinkfactory in 2006. Having served as executive VP of creative affairs, he has helped to shape the company’s slate and has executive produced many of Thinkfactory’s biggest hits, including 12 seasons of WE tv’s Marriage Boot Camp franchise and Mama June: From Not to Hot. Freeman also executive produced and was showrunner on more than 150 episodes of Gene Simmons Family Jewels for A&E. He is executive producing Lifetime’s upcoming My Great Big Live Wedding with David Tutera.

The company has also promoted three key team members, with Brian Dale elevated to senior VP of unscripted development, Justin Nichols named head of casting, and Ashley Kolpack upped to VP of unscripted development.

Thinkfactory CEO Adam Reed said: “In our roughly 12 years producing television together, I’ve witnessed first-hand the expansive creative instincts and unparalleled format knowledge exercised by Adam Freeman on a day-to-day basis. As we press forward into a new year and an exciting new chapter at Thinkfactory, I can’t think of anyone I’d rather have helming creative. I’m also delighted to have Brian, Justin and Ashley leading our development and casting charge, and look forward to continuing to push the boundaries of traditional programming, creating more unexpected, splashy content.”

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